Web design is the first thing people see when they visit a website. It’s important to have a great design that will make your nonprofit look professional and trustworthy.
Good web design is key for nonprofits. It helps them build trust with their potential donors and supporters. It also helps with conversion rates, which means more donations for the nonprofit.
Why is a Website So Important?
A website is a crucial tool for any nonprofit organization. It serves as your online home base, where potential donors and volunteers can learn more about your cause and how they can get involved. A well-designed website can help you achieve your fundraising and outreach goals by attracting more visitors and engaging them with your content.
What Makes a Great Website for a Nonprofit?
- Clear and concise information about your organization and its mission
- Easy-to-use donation or volunteer forms
- Engaging multimedia content, such as videos or slide shows
- User-friendly navigation that makes it easy for visitors to find the information they need
- Mobile-friendly design that looks good on all devices
Start with Simplicity
- Mission & Goals
- How to Donate
- How to Volunteer
Use A Template
Pick An Efficient Web Design Software
- The type of website you want to create (e.g. a donation page, event page, or blog)
- The features you need (e.g. donate buttons, event registration forms, or photo galleries)
- The design and layout that best suits your organization’s branding
- Adobe Muse
Website Usage Trends and Statistics for Nonprofits
- 72% of donors say they would not have given to a nonprofit if it wasn’t for its website (Charity Navigator)
- 61% of nonprofit websites are not mobile-friendly (Google)
- Most web traffic comes from organic searches (Google)
- The average web user has an attention span of just eight seconds (Statistic Brain)
- Engagement rates are highest on Thursdays and Fridays (Sprout Social)